Buying jewelry is an investment. You have to make smart choices when buying jewelry in order to make a return on your investment. In order to achieve this you need to follow these excellent tips on buying jewelry:

Diamonds

  • Know the 4 Cs of diamonds: color, cut, clarity and carat.
  • Educate yourself about diamonds in order to understand where the best value is and why.
  • When talking about diamond grades, ask your salesperson who grades their diamonds. Ask about the experience and education of that person. Also inquire about other grading guarantees that are offered.
  • A black background affects the eye’s perception of color so always ask to look at a diamond under magnification so you know what you are really looking at.
  • Ask about diamond treatments. Procedures like fracture filling and laser treatment can enhance a diamond’s appearance.
  • Shop around before you settle on a piece of diamond jewelry.
  • Read all guarantees before purchasing a diamond.
  • Ask for a certificate of replacement cost or an appraisal enumerating the qualities of your diamond with your receipt.
  • If the diamond comes with a gemological certificate, make sure that you get the original.

Pearls

  • Recognize whether the pearls are natural, culture or imitations.
  • Inquire about the luster’s durability.
  • When purchasing pearls, make sure that each one is individually knotted in the strand in case of breakage.
  • Make sure the receipt contains an adequate description of the pearls.

Gold

  • When purchasing gold jewelry, make sure that the item is marked with karat weight and manufacturer.
  • Determine if the piece will become prone to damage in the future.
  • Make sure that the karat weight of the item is listed on your receipt

Silver

  • When shopping for silver jewelry, check if the item is marked “925” or “sterling silver.”
  • Make sure these words are written on the sales receipt.
  • Do not mistake sterling silver for “nickel” or “German silver” as these metals do not contain any silver.

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